Who Is Your Lead Source?

Having the right lead source is key to success with online leads. Many lead sources capture name, email, and phone number from the Facebook interface in what’s called a lead generation campaign. This is the lowest quality of leads in the business. And if you’ve been receiving these type of leads unknowingly, then you likely think that Facebook leads are

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What Is Lead Quality?

What is lead quality, and why is it important? If you operate a growing law firm, this is a question that you should be concerned about. As nothing can eat up your time (and your team’s) like receiving and chasing down low-quality leads! And you might have a strong lead flow right now with enough case load for you and

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The Role of Social Media for Your Firm

The role of social media is becoming more and more important each and every year. There are many reasons for this, but our discussion today is related to your website. It’s always surprising to us how many established law firms underestimate the role of social media in a law firm. The proof of this is how many websites do not

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